a monumental water installation brings an artificial shoreline on the runway, linking the latest menswear collection to surf culture and the brand’s environmental commitments.

A crashing wave rolls into paris as pharrell turns louis vuitton’s runway into a coastline
A crashing wave rolls into paris as pharrell turns louis vuitton’s runway into a coastline
A crashing wave rolls into paris as pharrell turns louis vuitton’s runway into a coastline
A crashing wave rolls into paris as pharrell turns louis vuitton’s runway into a coastline
A crashing wave rolls into paris as pharrell turns louis vuitton’s runway into a coastline